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Scenario: The racing in Meydan is a high-quality competitive card, shown on both racing channels and featuring lots of horses and jockeys that UK racing fans are familiar with. The Tote are able to run a placepot – the most consistently popular and widely-understood UK tote bet – on this meeting.
Question: Imagine, if you will, that you are working for the Tote. How would you minimise the pool size and thus your revenue from the above opportunity?[/color:3i2qxeo3]
Suggested answer:
Firstly, don’t advertise the fact that you are running a pool on this meeting, letting people just stumble across it if they happen to look. (This is good because it allows adverts in the main horseracing publication to focus on non-horseracing events, and the ridiculous turkey that is the Super7.)
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Secondly, why not start the placepot with an arab race that doesn’t even have its card printed in the paper, isn’t shown on TV, and that most punters literally don’t have a clue about? (This works in two ways, putting off punters who might otherwise consider betting into the placepot bet, and also ensuring some punters will completely miss the first race and not be able to bet into the pool even if they wanted to.)[/color:3i2qxeo3]Could you make it up? I’m really not sure, but I’d suggest that Kermit, Miss Piggy, Beaker and Gonzo would be proud…
And they do the same on Dubai World Cup day… unbelievable, and a placepot pool of (wait for it) just under £16k. Well done chaps!
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A friend of mine tried to play the earlier placepot you mentioned. When attempting to place the bet he was told that some of his runners were outside the field limit after assuming which races the placepot would be conducted on. They made an ass of him once and he never went back for more.
What do you think the size of the pool would be if they left the Arabian race out?
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